Search Engine Optimisation (SEO) is key to improving the rating of your website on search engines.
Recently we were recommended by one of our clients – Squareye Television to DCA Equipment. A new website had been built for them by another company. However there rankings on search engines was pretty much non-existent. After an initial meeting, we produced them a report detailing the issues and how we could fix them. DCA equipment agreed with our findings and commissioned us to improve their SEO ranking.
The numbers speak for themselves it went from mostly 0 (zero) impressions to 11,815 impressions with in a 4-6 week period. We not only added relevant keywords, we included the use of landing pages. Keyword specific pages that are primary targets for a particular search phrase. In some instances we are now seeing DCA Equipment listed several times for certain keyword searches.